This really is a great showcase of a band doing it for themselves, getting out there to find and connect with their fans. We asked the band a few questions about the Breakfast with NATG sessions to find out the inspiration behind this brilliant direct-to-fan campaign.
Category: Articles
What are the alternatives to Soundcloud? None. Technically not true but in our humble opinion, there’s only one platform you really should consider using right now and that most definitely is Soundcloud.
It’s important to treat Twitter as the micro-blog it is – the artist doing their music marketing on Twitter has an opportunity to report on auditions, rehearsals, successes, and also failures – marketing your music on Twitter is like marketing yourself.
Does it make sense that a recording artist should be released in one territory first, days before anywhere else in the world? Does it make sense to restrict fans across the globe who are already aware of said release? Do you think this would drive fans outside of the initial release territory to acquire the new recording via torrent, or similar, sites?
We know your time is limited, and you know you should be spending more time on developing your art rather than social media marketing. So here’s a great tip from Bob Moczydlowsky (Vice President of Product & Marketing, Topspin Media) on where you should be focusing your marketing time and efforts – in order of …
image source: Art for your Lifestyle Great! You’ve made the right decision in setting up your shiny new Facebook Page. Why did you do that? My guess it was because of all the fantastic apps you can customise and enhance your page with. Unlike Facebook groups, right? A problem you will have to overcome (assuming …
We think its time to talk about Facebook Edgerank and how it can influence the visibility your band gets on Facebook. Unless, like me, you spend an inordinate amount of time inside the Facebook developer forums you probably haven’t heard of Edgerank even though its The Secret Sauce That Makes Facebook’s News Feed Tick What is …
In this post I want to highlight the process / strategy of expanding your reach, engaging with fans, and gaining permission to market directly to those fans. So here are the 3 Tips on best practices for kickstarting a fan network. 1. Assets Starting out you need to identify the assets that you can give …
One of the key concepts you have to learn when going direct-to-fan is how best to communicate with your fanbase. All too often bands tend to fall into ‘one way’ communication by selling too hard to their fans and not listening to what they have to say – therefore running the risk of turning them …
We’re always checking out Facebook apps for bands which takes time so to make things easier we’ve collated the Facebook apps we’ve used and tested and made this post to which we’ll add to over time – a public bookmark if you like. So here’s the AMPHQ list of Facebook apps that can be used …